Key Responsibilities and Duties:-
- Achieve set annual and monthly targets for multimedia advertising sales within schedule;
- Develop and implement plans for increasing sales volumes and market share;
- Research available business opportunities and identify new leads and new opportunities for advertising by generating and analyzing qualitative and quantitative data;
- Prospect, identify, and qualify clients for new business opportunities by providing advertising solutions and providing creative solutions and presentations that are unique to each client;
- Increase advertising opportunities for Print, Digital, TV and Radio products translating to increased revenues; Maintain and grow business contacts for existing and potential clients; Perform cost-benefit and needs analysis of existing/potential customers to meet their needs; Expedite the resolution of customer problems and complaints to maximize satisfaction;
- Ensure client focused selling by providing excellent customer service to existing clients to both retain and grow those accounts as well as maintaining interactions with potential new businesses and clients;
- Demonstrate value preposition to clients; Analyze the territory/market’s potential, track sales and status reports;
- Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services; Work with the supervisors and Creative Team to formulate advertising solutions that will deliver clients’ needs.
Qualifications, Experience, Skills & Attributes: –
- A Bachelor’s degree in business studies or related field from a recognized university;
- At least two (2) years’ experience preferably in media sales; Certification in digital marketing and advertising is an added advantage;
- Must be competitive, possess a positive attitude, disciplined and fast to the market and have a passion to win;
- Excellent oral, written & presentation skills tailored to the client’s/audience needs;
- Demonstrable strong work ethic for completing sales cycles; Strong negotiation skills with teamwork ability; and, Demonstrable strength in client service and continuous growth.
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