Job Description
- Performing market analysis and research on the latest trends in the industry in Kenya and globally.
- Monitoring and analyzing the competition set.
- Assisting with daily administrative duties.
- Designing and presenting new innovative concepts to target, retain, entertain B2B and B2C guests
- Assisting in the creation of developments and collaterals, brochures, flyers
- Proofreading and creation of articles and content for the website
- Collaborating with the digital, social media, trade marketing team to create team synergies
- Participating in internal communications campaigns
- Coordinating PR activities
- Create engaging content calendars for B2B and B2C social medias (Linked In, Twitter, Tik Tok, Instagram, and Facebook)
- Contribute in developing and monitoring the hashtags strategy
- Resize and edit photos and videos in photo editing apps.
- Schedule drafted content on Sprout Social.
- Draft copywriting for each posts and articles
- Assist with managing the online community by answering DMs, replying to comments and resharing stories, retweeting and gathering information on trends.
- Assist with capturing stories and events on ground and coordinating the internal content creator teams
- Coordinate external content creators and campaigns shootings
- Assist in developing advertising campaigns and monitoring performances
- Assist in coordinating the influencers strategy
Qualifications
- College Degree or Diploma in Marketing/Communications
- Ability to see things differently with creative flair,
- You love working in an inspiring, experiential, luxe and fast-paced environment.
- You have effective relationship skills and the ability to build excellent relationships with stakeholders & colleagues.
- Excellent Microsoft Word/Excel/PowerPoint/Outlook skills & Canva
