Key Role Accountabilities
Area 1: Sales Revenue Growth
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- Prepare and submit accurate sales forecast and timely reports to the line manager to facilitate proper planning
- Achieve targeted numbers of AGD customers served against budget by managing SP and FA team in the area to achieve full cluster development in the Area assigned
- Achieve sales volume as per the budget committed in the Area
- Develop Sales support to AGD. Uplifting product to smaller Agrovet shops, in-shop promotion.
- Farmer recruitment and support. Provide product and agronomic training for farmers, customers and partners
- Assist demo set up and management
- Demonstrate the value, positioning and agronomic benefit of Baraka Fertilizer products to farmers
- Assist Sales Person in organizing and conducting field day
- Data collection
- Local representation in field activity. Build strong working relationships with community members both farmers and government personnel
- Identify and pass business opportunities to sales personnel
- Reporting on a daily basis to ASR on planning and achievement
brand awareness and benefits to all customers and stakeholders in the Area - Pro-actively manage credit limit of the customer to support the sales growth
- Ensure a balance of blends and straight sales (blends should be more than 70% of total sales)
Area 2: Market Development
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- Continuously identify, recruit and serve new customers in mandated Area as per the set target for business growth and sustainability
- Identify potential new prospects and propose to management
- Identify, negotiate, plan and execute activation opportunities such as demo trials/strategic sampling, shop branding in line with customer’s agreement for purposes creating and maintaining sales for business growth and sustainability as well as brand awareness
Area 3: Debt Management
- Ensure Account payment and Reconciliations are done on Time.
- Ensure Accounts operates within the stated credit limits
Area 4: Relationship Management.
- Build, Manage and Maintain good strong long term customer Relationship.
- Ensure Timely address of Customers queries.
- Ensuring Immediate Customer Feedback.
Area 5: Timely Reporting and Feedback.
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- The ASR should give feedback on time for purposes of planning and forecasting. Weekly PDCA reports are expected by end of every Saturday
- Gather and Report market intelligence (reporting competitor activities).
Person Specification (Qualifications and relevant work experience)
- Bachelor of Commerce Degree – Sales (or any other Business Degree)
- Diploma in Business/ Agricultural Course with at least 6 years’ experience in sales (3 in a supervisory position)
- Experience in Marketing will be preferred.
- Proactive behavior to suggest ideas and way forward
- Strong interpersonal and communication skills both internally and externally
- Robust organizational and planning skills
- Must be a Team Worker, Respective, Integrity, good Communicator, Innovatiotive, and Brilliant at the Basics.
Method of Application
If you meet the above criteria and are interested in making a meaningful career move in Sales & Marketing, apply by submitting your CV in confidence to:
Talent & Human Capital Lead
Esquire Consultants Limited.
P.O Box 76883-00620,
Nairobi.
Via our placement email: [email protected]
Note:
- Do not attach certificates and testimonials in your application.
- Closing date for applications is Saturday 26th March 2023.
- Shortlisting will be carried on a rolling basis as applications stream in.
- Only shortlisting candidates will be contacted.
- If you do not hear from us by 31st March 2023, consider your application unsuccessful.
- Our client is an equal opportunities employer
